Digital Marketing Specialist, Consumer - Hybrid Remote position

The Digital Marketing Specialist is responsible for the successful marketing of Wahl in the E-Commerce channels. Primary responsibilities will include merchandizing Wahl products on Amazon.com, WahlUSA.com, and other eTailers as necessary. Tasks will include strategy, data analysis, product merchandising, review enhancements, and content strategy development associated with driving customer engagement, conversion, and purchase of Wahl products. This position reports directly to the Digital Marketing Manager, Consumer Marketing.

PRINCIPAL ACCOUNTABILITIES:

• Understand the many facets of Amazon of SEO, Andon Cord issues, Item Set Up
• Work with SAS, NAM, & Digital Developer to insure smooth flow of activity on Amazon
• Analyze eCom Data (sales, competition, reviews, key words...) into actionable strategy
• Develop content to drive sales, reviews, sessions through rigorous A/B testing
• Work with marketing and sales to develop product strategies for eCom
• Competitive landscape, brand share growth, etc at Amazon
• Search optimization
• Review optimization working with the Customer Engagement Coordinator
• Integrate eCom strategies into overall 360-degree digital strategy
• Win at the buy box strategies and tactics
• Presentation building and public speaking
• Advertising and PR involvement (AMS, Criteo, Citris Ads etc)
• Item set up and optimizations for Walmart, CVS, RiteAid, and Target
• Understand Amazon ticketing system - Creating cases and evaluating pages for listing page hijackings
• Completes special projects and other duties as assigned to achieve corporate sales and profit objectives.

MINIMUM REQUIREMENTS:

• Bachelors Degree preferred
• Management Information System E-Commerce experience
• 4 years experience in a digital space
• Online experience with Amazon or Wal-Mart preferred
• SEO development and digital ad spend experience preferred

Why Wahl?

We are proud to celebrate over 100 years as the standard for grooming products used by barbers and hairdressers all over the world. Professionals and home users have relied on our innovative clippers, trimmers and personal care products for an entire century.

Today, the fourth generation of the Wahl Family remains deeply rooted in the daily operations and management of the organization. Living beyond the footsteps of their great-grandfather, the family continues to ensure that everything that Wahl produces aligns with the same core family values.

When you work at Wahl, you join a community that is proud of its heritage of excellence and ground-breaking innovations and a company that focuses on creating value for the customer and long-term growth.

Perks & Benefits:

• 401(k) Deferred Plan + Company Match
• Profit Sharing Retirement Plan
• Casual Dress Code
• Grand Rounds, Your Personal Healthcare Assistant
• Tuition Reimbursement Program
• Leo J. Wahl Scholarship for children of Wahl employees
• Competitive Health, Dental, and Vision Insurance Plans
• Employee Assistance Program (EAP)
• Life Insurance
• Short-Term Disability/Long Term Disability
• Generally observe 10 paid holidays per year
• Wellness Programs

Current Openings for Digital Marketing Specialist, Consumer Hybrid Remote position Jobs at Wahl Clipper Corporation